HDTVs Second Most Desired Device Next to Smartphones in Asia Pacific

Scottsdale, Ariz., August 24, 2011--Among Chinese respondents, HDTVs were the second most cited device when considering CE purchase intentions in the next six months, according to a recent trio of surveys conducted by ABI Research on the Asia Pacific consumer electronics markets. Smartphones were number one, with nearly 60% of respondents; only 43% of respondents were interested in HDTVs. Purchase intent was similar in South Korea, with smartphones and HDTVs representing the top two device categories at 47% and 22% of respondents, respectively. In India, mobile phones (29% of respondents), edged out HDTVs (27% of respondents) to take the second position behind smartphones (35% of respondents).

Full text available to subscribers only