Americas Markets - Latest Developments
By 2012, 63% of IPTV service providers interviewed plan to support multi-screen viewing across PCs, tablets, and smartphones according to market research firm Infonetics Research2011 IPTV Services Deployment Strategies: Global Service Provider Survey. IPTV is also getting highly personalized, highly integrated, portable and on-demand according to the survey.
Ideally an operator would like to have a satellite go from RFP to orbit in 25 to 30 months. However, the reality is that manufacturing satellites is far from an assembly line operation where every component is sourced with sufficient inventory support. Often the equipment onboard the satellite is highly specialized and vendors are few, which put constraints on delivery and in effect, time to market for satellite services.
So what issues keep satellite manufacturers up at night?
30% of Broadband Homes consider Live Multiscreen Service as a Top TV-Service Feature
Receiving live TV on a mobile phone, tablet, or computer is a popular feature throughout Western Europe, with 30% of broadband households highly interested in these TV Everywhere services, according to Parks Associates’ recent consumer survey Connected Consumer in Europe.
The Asia-Pacific region will lead set-top box growth for the next five years, with shipments approaching 50% of the set-top boxes sold worldwide in 2013-2015 before falling off slightly according to ABI Research. Established players delivering cable boxes to China, including Jiuzhou and Coship, stand to gain in market share as unit shipments and ASP increase in Asia. Huawei (through Huawei Devices) is also engaging service providers in the region, and ABI Research expects they will see success in this market.
O3b signed a "multi-year, multi-million dollar reseller agreement" with Sky Fiber Corporation in June 2011 following on a similar announcement with Mavoni Technologies, South Africa in May 2011. Yet, beyond these two recent contracts and one additional framework agreement with Etisalat, O3b has been fairly quiet in terms of client deals since it completed its funding in November 2010.
Report provides insight into the buying preferences, issues and priorities of teleport customers in the enterprise sector
The World Teleport Association announced the release of its newest report, What Customers Want: Enterprise 2011. The report is a product of interviews conducted with senior decision-makers for teleport and satellite customers in the enterprise sector. Customers interviewed ranged from retail, maritime, and finance to communications carriers and nonprofit organizations.
George Bernard Shaw once said that “if history repeats itself, and the unexpected always happens, how incapable must Man be of learning from experience”. NSR is not as critical about the future of the launch industry for North America and Western Europe but does extend a word of caution towards the development of next-gen launchers.
The Satellite Industry Association (SIA) released its 2011 State of the Satellite Industry Report, showing a five percent growth in overall world satellite industry revenues in 2010. Global 2010 revenues for the satellite industry totaled $168.1 billion, for an 11.2 percent average annual industry growth rate over the past 5 years.
As budget pressures continue to reign supreme on Capitol Hill, the satellite sector might experience an unexpected turn of events. Focus is now squarely on the U.S. House of Representatives as they attempt to kill off a DISA plan for a long-term lease of a commercial satellite to provide services over the Middle East in favor of an additional WGS satellite. With this new development still ongoing, questions emerge as to the long-term viability of defense-related leasing of commercial satellite capacity.
The invention of the DVR system presented a hurdle for television advertisers, as they worried their valued audience would fast-forward through their messages. While those concerns may have merit, a recent Adweek/Harris Poll shows that regardless of the ability to use a DVR system, Americans may not be giving their undivided attention to their TV screens.
