Americas Markets - Market Trends
Asia’s pay-TV and broadband industries are at a critical stage of growth and evolution, according to leading research & consulting firm Media Partners Asia (MPA). Pay-TV industry sales, including subscription and advertising, grew at a robust 10% in 2013 to reach approx. US$ 49 billion.
According to Euroconsult's newly released research report, Satellites to be Built & Launched, 115 satellites will be launched on average yearly over the next decade (2014-2023). In comparison with last year's forecast, the number of satellites is stable while market value is growing, thus translating the growing economic importance of the sector, for both governments and commercial satellite companies.
Broadcasters and cable operators are migrating from analog to digital networks in an effort to cater to their subscribers’ growing demand for digital content. With the transition from standard to high definition (HD) and video on demand (VOD) content shifting the focus to interactive, addressable advertising commercials, the global adoption of video and ad insertion servers is set to escalate.
Health, commercial/enterprise, wearables, and iBeacons will help to revive the GPS tracking device market, with ABI Research forecasting the market to reach over US$ 3.5 billion in 2019.
The GPS personal tracking market has always had huge potential yet it has faced huge barriers around awareness and RoI, expensive devices, cellular subscriptions, indoor location and severe regionalization and fragmentation. As a result the market has never been able to scale sufficiently to lower costs and create the revenue to support much needed marketing/advertising campaigns.
NSR's Commercial Mobility via Satellite, 10th Edition report finds the maritime market will dominate demand for FSS satellite capacity in large part due to cruise ships, offshore platforms and merchant maritime customers.
Satellite TV revenues for 138 countries will reach US$ 99.9 billion in 2020, up from US$ 87.8 billion in 2013 and US$ 69.3 billion in 2010, according to a new report from Digital TV Research. Covering 138 countries, the Global Satellite TV Forecasts report estimates that Asia Pacific and Latin America will show strong growth. However, revenues will fall in Western Europe as competition from other platforms increases.
Ultra-high-definition televisions (UHD TVs) continued to make slow and steady inroads throughout the world, but their share of the overall flat-panel TV market remained minimal by the end of May, suggesting that UHD TV pricing in the market remains too high to gain meaningful share, according to a new report from IHS Technology.
By 2017 there will be 204 million connected TV devices linked to the Internet and able to deliver apps to viewers, more than double the projected number of U.S. Internet households. These devices include video game consoles, streaming media players, Blu-ray Disc players, and TVs. According to the latest NPD Connected Intelligence Connected Home Forecast, ownership of connected TV devices is expected to grow 100 percent by 2017.
In its second annual survey, Honeywell Aerospace finds that in-flight Wi-Fi is becoming increasingly influential on a passenger's buying and wireless usage behavior, including flight selections and, in some cases, paying more for a specific flight.
The worldwide pay-TV market continues to grow in Q1 2014. According to ABI Research’s Market Data, the total pay-TV subscriber base is expected to surpass 936.4 million at the end of 2014, generating US$ 280.4 billion in service revenue.
