Asia-Pacific Markets - Latest Developments
If you think you’ve explored every possible market for satellite services and products, think again. One of the industry’s best kept secrets is a major trade show that attracts almost three times the number of attendees as the annual Satellite show in Washington, D.C. The Broadcast, Cable and Satellite Eurasia Expo and Conference held annually in Novermber in Istanbul, Turkey attracted 14,000 attendees in 2007 and 511 exhibiting companies from 44 countries.
The satellite industry will be facing serious challenges in raising new capital and credit due to the downturn in the world financial markets. This was the gist of a whole-day ISCe Satellite Investment Symposium (ISIS-NYC) held at the 3 West Club in midtown Manhattan, New York last October 13, 2008.
The Cable & Satellite Broadcasting Association of Asia (CASBAA) at its annual convention in Hong Kong in October released a new report highlighting the threat to television services posed by the deployment of Broadband Wireless Access services (such as WiMax) in the radio frequency band used for the wholesale distribution of satellite television signals in Asia.
With many industries around the world in the doldrums due to the current economic crisis, NSR's latest multi-client market research report released December 3rd, 2008 entitled the Global Assessment of Satellite Demand, 5th Edition, projects that the commercial satellite transponder leasing market should emerge relatively unscathed.
One of the industry’s little secrets is actually a major trade show that attracts almost three times the number of attendees as the annual Satellite show in Washington, D.C. The Broadcast, Cable and Satellite Eurasia Expo and Conference held annually in November in Istanbul, Turkey attracted over 14,000 attendees in 2007 and 511 exhibiting companies from 44 countries. The exhibition and conference’s main draw is the emerging market of over 500 million people in the Eurasian region where Turkey is a major center.
With the global financial downturn, satellite companies are always looking for new and emerging markets to sell their products and services. But with the increasingly global nature of the world’s economies, there are fewer markets left to explore.
A new generation of satellites, and spectrum assigned to mobile satellite services, will play a prominent role in the next major development in television and radio broadcasting.
· Satellites will enable relatively rapid roll-outs across major regions of the world and spectrum assigned to mobile satellite services holds the key to unlocking this potentially massive market.
· A combination of satellite and terrestrial transmission will deliver the next generation of television, radio and associated multimedia services to mobile and in-vehicle receivers.
by Robert Bell, Executive Director, World Teleport Association
By “favorite,” I mean “least favorite,” the way the Millennial generation calls something “bad” when they really mean “good.” My favorite recession ran from 1989 to 1991. Fairly mild in most of the United States, it was devastating in the New York metropolitan area where I live. It was…well, it was sufficiently interesting that I don’t really want to talk about it after all.
The first modern Olympics held in Athens in 1896 featured some 241 athletes and were probably witnessed by several thousand spectators. Well over 10,000 athletes are expected for the 2008 Summer Olympics in Beijing, and the best estimates are that the TV viewership records broken during the 2004 Olympics will be smashed once again this year with the possibility of over 4 billion people watching the events in the coming days.
The Fixed Satellite Service (FSS) satellite operator business is the most established of the satellite industry, with leaders like Intelsat and SES representing many billions of dollars of investment and revenue. In the past, these companies and their predecessors like Hughes Communications Galaxy and RCA American Communications exclusively relied on investor risk capital and internally ground funds. What has changed to make these companies behave more like debt-leveraged industries like wireless/cellular telephone and airlines?
How We Got Here
