Digital TV research Release Global OTT TV and Video Forecasts
Middlesex, UK, June 6, 2019--Global online TV episode and movie revenues will reach US$ 159 billion in 2024; more than double the $68 billion recorded in 2018. About $17 billion will be added in 2019 alone according to a new report entitled "Global OTT TV and Video Forecasts," published by Digital TV Research.
SVOD became the largest OTT revenue source in 2014 by overtaking AVOD. SVOD revenues will climb by US$ 51 billion between 2018 and 2024 to take its total to $87 billion.
Simon Murray, Principal Analyst at Digital TV Research, said: “Despite losing market share to SVOD, there is still plenty of AVOD growth left. AVOD revenues will increase by US$ 34 billion between 2018 and 2024 to take its total to US$ 56 billion. Several high profile AVOD-funded platforms are due to start operations soon.”
From the 138 countries covered in the report, the top five will command 68% of the global revenues by 2024. This proportion is down from 71% in 2018; revealing that the rest of the world will grow at a faster rate. OTT revenues will exceed $1 billion in 18 countries by 2024; up from 10 countries in 2018.
Published in June 2019, this 294-page PDF and excel report contains comprehensive coverage of the global OTT TV episode & movie sector (subscribers/homes, transactions and revenues. SVOD, Ad-supported/AVOD, TVOD rental and download-to-own/electronic sell-through) for 138 countries, including:
• An 82-page PDF giving a global Executive Summary, comparison tables and rankings. Insight profiles for the top 10 countries (Brazil, Canada, China, France, Germany, India, Japan, Mexico, UK and USA)
• An excel workbook providing forecasts (2010-2024) for each of the 138 countries covered, comparison and ranking tables.
For more information go to: https://www.digitaltvresearch.com/products/product?id=239