by Martin Jarrold
London, February 1, 2012--Taking place on the second (29thFebruary) and third (1stMarch) days of CABSAT 2012, at the Dubai International Convention & Exhibition Center (DICEC), is GVF MENASAT @ CABSAT, which this year will comprise the Satellite Interference Mitigation Forum, and the Satellite Markets & Services Summit.
The Cable and Satellite Broadcasting Association of Asia (CASBAA) has released a powerful first-of-its-kind reach and frequency analysis of the definable returns on media investment in multichannel TV advertising. Commissioned by CASBAA and executed by global media agency Universal McCann, the study measures the benefits of allocating variable percentages of a US$1.75m TV budget on multichannel TV and Free-to-Air (FTA) in seven key Asia-Pacific markets: Australia, Hong Kong, the Philippines, India, Malaysia, Singapore and Taiwan.
In contrast to recent military shows like MILCOM in Baltimore last November and last year’s WEST show, there is more of a cautious optimism over the impending defense budget cuts now that it’s inevitability has more or less sunked in.
The Fall 2011 IPTV Market Leader Report from MRG, Inc., is now tracking over 934 IPTV Operators globally, an increase from 913 just six months ago, and revealing over 50 million IPTV subscribers worldwide. “Although the MLR only tracks pure-play IPTV deployments worldwide, it clearly reflects that IPTV Operators are using other hybrid delivery methods including satellite, digital terrestrial and over-the-top (OTT) Internet services to complement their IPTV offerings or expand into new regions and markets,” says Jose Alvear, MRG Senior Analyst.
VSAT operator service revenues grew by 14 per cent to $5.2 billion globally in 2011 according to the 12th Edition of he COMSYS VSAT Report. The VSAT Report is the result of over twelve months of research, involving site visits and interviews with companies from Australia to Argentina and from Pakistan to Peru.
Key findings of the report include:
When The UK Government announced support to finance half of SSTL’s newest radar satellite, it confirmed a trend NSR has seen cropping up in recent times: smaller satellites are gaining ground in both optical and now in SAR markets.As more manufacturers are looking to address this market with finer ground resolution and smaller satellites at a lower cost (£200 million for four 300 kg. SSTL radar satellites), the effect is likely to be a reduction in the cost of data at the end user side.
The World Teleport Association announced the release of its newest report, How to Reduce Costs and Optimize Use of the Local Loop. The report shares the best practices of teleport operators for managing local connectivity, where costs, quality and availability can have a significant impact on business operations and financial results.
Indonesia's pay-TV market has crossed the 2 million subscription mark, and growth is accelerating. Innovative pricing strategies, higher quality content and new advertising opportunities are driving this expansion. It's a market with plenty of room to grow with new players entering, but competition could be tough. This will be the focus of a forthcoming one-day seminar organized by CASBAA at the Hotel Mulia Senayan in Jakarta on February 29, 2012.
Reports indicate that Iran in the "near future" will start enriching uranium deep inside a mountain to conduct sensitive atomic activities at an underground site for better protection against enemy attacks. The U.S. and Israel are not ruling out strikes against Iran if diplomacy fails to resolve the dispute.
High-quality marine VSAT terminal deployments are being facilitated through the collaboration of three leading industry organizations on a global online training program. The Global VSAT Forum (GVF), Sea Tel, and SatProf have announced that they will jointly launch a web-based training platform at www.gvf.org/training that enables faster, more cost-effective delivery of operation and installation training for personnel who either utilize or deploy Sea Tel marine VSAT terminals.
