The Pay-TV services revenue in China is expected to grow at a sluggish compound annual growth rate (CAGR) of 0.6% from US$35.1bn in 2021 to US$36.2bn in 2026, due to a steady decline in cable TV subscriptions and drop in overall pay-TV average revenue per subscription (ARPS), according to analytics firm GlobalData.
An analysis of GlobalData’s China Pay-TV Forecast indicates that cable TV subscriptions are expected to decline at a CAGR of 0.9% between 2021 and 2026 while the average monthly spend per pay-TV account will drop from $5.43 to $5.20 over the same period.
