National Association of Broadcasters (NAB) President and CEO Gordon Smith announced today that the NAB Show now scheduled for October 9–13, 2021 in Las Vegas. Smith issued the following letter to the NAB Show community regarding plans for the 2021 NAB Show:

Dear NAB Show community,

"Over-the-top (OTT) streaming services overtake cable and satellite viewing in USA.”  “More Netflix viewers than Sky satellite TV viewers in the UK.”  As you read headlines like these, it would be easy to think that satellite, not only as a Direct-to-home (DTH) service, but also as a content delivery provider has lost its place in the value chain.  Nothing could be further from the truth.  There are many reasons why satellite will continue to be both necessary, relevant and indeed an essential partner for key players in the OTT industry, and this MarketBrief will examine the key ones.

 apac-svod-2020-2.gifThe Asia Pacific region will have 467 million SVOD subscriptions by 2025, up from 267 million in 2019. China will contribute 279 million SVOD subscriptions in 2025 – or 60% of the region’s total. India will supply a further 66 million – triple its 2019 total according to Digital TV Research.