Market Trends

The Year of the Middle Kingdom- Satellites Take Center Stage at the 2008 Beijing Olympics

by NSR

The first modern Olympics held in Athens in 1896 featured some 241 athletes and were probably witnessed by several thousand spectators. Well over 10,000 athletes are expected for the 2008 Summer Olympics in Beijing, and the best estimates are that the TV viewership records broken during the 2004 Olympics will be smashed once again this year with the possibility of over 4 billion people watching the events in the coming days. This represents three out of every five people on the face of the planet and, quite simply, is a feat that would be essentially impossible to achieve without the use of satellites.

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The $1080 question

by Peter I. Galace

HDTV BeijingNow, is HDTV “the next best thing to being there,” or does it really stand for “Hyped-Up Digital Television”?

Satellite service providers in Asia and around the world are turning to the 2008 Summer Olympic Games in Beijing in August for the answer to this $1080 question. The betting is that the Beijing Olympics, which China is marketing as the “HDTV Olympics,” will indeed accelerate the adoption of HDTV worldwide and will more than make up for HDTV’s underwhelming Olympic sports debut at Athens in 2004.

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Nearly 1-B Bluetooth-Enabled Devices to Ship in Asia in 2013, According to ABI Research Forecast

SINGAPORE, April 15, 2008 – A new study from ABI Research indicates that Bluetooth-enabled equipment shipments in Asia will reach 982 million units in 2013, representing a compound annual growth rate of 39% over 2006 shipments.

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Developments in Commercial Middle Eastern Satellite Communications

By Bruce Elbert, President, Application Technology Strategy, Inc.

Markets for satellite communications equipment and services have expanded to fill the gaps in terrestrial broadcasting and telecommunications networks. Nowhere is this more apparent than in the Middle East, which is the focus of this article. Comprising this picture are satellite operators, such as Arabsat and Nilesat; teleport operators in particular countries such as Dubai, Egypt and Jordan; and service providers who utilize these facilities to deliver applications to their Middle Eastern customers. An example of the latter would be companies that provide Very Small Aperture Terminal (VSAT) services in a two way satellite communications format that use a particularly small dish (70 cm to 1.2 m) to transmit low bandwidth data such as credit card transactions and provide medium data rate Internet services. Satellite TV is a very important service for the region as it occupies most of the available satellite transponders in the region.

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