Americas Markets - Market Trends
The demand for military satellites is anticipated to be driven by the need for enhanced communication capabilities and Intelligence, Surveillance and Reconnaissance (ISR) requirements for armed forces across the world. The market is expected to be dominated by North America, followed by Europe and Asia Pacific according to the “The Global Military Satellite Market 2012-2022” offered by ReportsnReports.com.
According to the latest research from Strategy Analytics, global mobile phone shipments grew a modest 2 percent annually to reach 1.6 billion units in 2012. Samsung was the star performer, accounting for 1 in 4 of all mobile phones shipped worldwide last year.
Satellite specialist Newtec has carried out an extensive industry survey to gauge the temperature of the sector as DVB makes plans to roll-out extensions to the existing DVB-S2 standard at the end of the summer. The combination of technologies incorporated in the new standard can result in a gain of up to 64% compared to DVB-S2.
“TV Everywhere” services may be the ultimate in viewer control over where and when TV viewing happens, allowing access to programming from any Internet-enabled device. New research by GfK among pay TV households shows that their awareness and use of free TV Everywhere (TVE) capabilities from television networks is higher than for similar capabilities that are built into most pay-TV subscription packages.
NSR's newly released UltraHD via Satellite finds, over the long term, UltraHD channels representing a respectable but niche opportunity for satellite companies. This nascent market is expected to start at a low base in 2015 with just 15 channels being demanded by the global cable TV, IPTV and DTH industries combined. The global satellite UltraHD market is expected to reach $412 million in 2025 from an $8.2 million revenue base in 2015.
Emerging markets will continue to be the driver of growth in the converged global communications, media and technology industries, which will reach the 7 billion mobile subscription mark in December 2013. Furthermore, growth in emerging market service revenue will outpace growth in developed market service revenue by 5:1, according to a new report just released by Pyramid Research.
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 182 million U.S. Internet users watched 38.7 billion online content videos in December, while video ad views totaled 11.3 billion. The number of online video viewers represent 84.9% of all internet users in the U.S.
Top 10 Video Content Properties by Unique Viewers
There are 425 million devices connected to the Internet in U.S. homes, according to a new Connected Intelligence report from The NPD Group. The Connected Home report found that while computers are still the primary connected device, numerous others are diminishing the computer’s relevance to the broadband content marketplace.
TV has long been the poster-child for the advertising industry, but its ability to deliver mass audiences is increasingly coming under scrutiny. In recognition of this changing environment, Informa Telecoms & Media has taken a converged approach to its advertising research.
Global pay-TV market added nearly 47 million subscribers in 2012 reaching a total of 864 million subscribers. “The growth in satellite, cable, and IPTV markets was strong, although digital terrestrial TV growth was flat in 2012. ABI Research expects that the pay-TV market will continue to grow in 2013 to reach 907 million subscribers,” said Jake Saunders, VP and practice director of core forecasting.
