FAST Revenues to Reach US$ 17 billion

Middlesex UK, October 12, 2023 - Global Free Advertising Supported TV (FAST) revenues for TV series and movies will reach US$ 17 billion in 2029, up from $8 billion in 2023. The US will contribute 38% to the 2029 total; down from 56% in 2023 according to Digital TV Research.

Global FAST revenues will increase by $9.4 billion between 2023 and 2029, with the US supplying $2.1 billion in additional revenues to reach $6.5 billion.

By 2029, the US will be the only country generating more than $1 billion in FAST revenues. The UK and Canada will be close to $1 billion, with these three countries taking nearly half of the world’s total.

Simon Murray, Principal Analyst at Digital TV Research, said: “Pluto TV, Roku Channel and Samsung TV Plus will account for nearly half the global FAST revenues by 2029. The rest of the FAST market will remain fragmented, with far less globalization than in the SVOD sector.”