Mark Whitman Named L-S-B Director of Sales, US and Head of New US Office
Wiesbaden, Germany, Nov. 19, 2013 — The German-based broadcast equipment manufacturer L-S-B has launched a new office in the U.S. with the establishment of L-S-B USA, which commenced operations on November 1, 2013. Appointed Director of Sales and head of the subsidiary is Mark Whitman.
L-S-B said the formation of a dedicated US entity stresses the company’s long term commitment and focus to the US market and its customers. The US office will take care of all sales and distribution in the US broadcast market.
Working previously for many years with companies such as Grass Valley and Ross Video, Whitman has vast experience and deep knowledge of the US market coupled with a good understanding of the operational and technical workflows of the live production environment.
“With the broadcast industry's growing interest in centralized control solutions, L-S-B has proven to be a global leader with their Virtual Studio Manager (VSM) product. I couldn't be more excited about leading the effort in the US,” said Whitman.
Jamie Dunn, LSB International Director of Sales, emphasized that the newly established L-S-B USA and the appointment of Mark Whitman “is our first step in formalizing L-S-B’s growing commitment to the US market.