Market Trends

Young Viewers are Key Segment for the OTT Video Market

Dallas, Tex., April 24, 2014--Following OTT and content licensing announcements at NAB and the Aereo, Inc. case before the Supreme Court,Parks Associates today announced a new report Trends in Content Licensing that analyzes television and movie licensing trends and the impact of multiscreen, time-shifting, and the demand for exclusive content. The firm reports pay-TV penetration remains fairly steady at around 85% of U.S. broadband households but over-the-top (OTT) video use is increasing on multiple devices, particularly with younger viewers.

Cord Cutters Grew by 44 percent in the Last 4 Years

New York City, N.Y., April 21, 2014 — Experian Marketing Services, a global provider of integrated consumer insight, targeting, data quality and cross-channel marketing, today published its cross-device video analysis, which shows that 48 percent of all U.S. adults and 67 percent of young adults watch streaming or downloaded video during a typical week. With the explosion of smartphones and digital tablets and the steady rise of Internet-connected home devices, consumers are watching more video when and where` they want than ever before. Mobile is the first screen for watching, streaming or downloading video, with 24 percent of all U.S. adults and 42 percent of smartphone owners watching this type of video each week.

2014 Global Smartphone Shipments Exceeding Expectations

Taipei, Taiwan, April 17, 2014--Global smartphone shipments showed better than expected growth in 1Q14, rising 1.13% QoQ to 266.9 million units, according to market intelligence provider TrendForce. “The Q1 momentum came mostly from the emerging market sectors and China,” noted Avril Wu, Assistant Vice President of TrendForce. “The Chinese smartphone manufacturers’ increased 4G smartphone production is key to the smartphone industry higher than anticipated Q1 growth.”

US Pay TV Subscriptions Poised for Rebound After 2013 Decline

Boston, Mass., April 15, 2014--The Pay TV market in the US has faced challenges for several years, which culminated in a 0.58% loss in total subscribers in 2013. However, recent research from Strategy Analytics forecasts a return to growth in 2014 at 0.14%, detailed in the Service Provider Strategies (SPS) service report, "North America Digital Television Forecast: 1Q 2014."

678.6 million Broadband Subscribers Worldwide at the end of 2013

London, UK, April 14, 2014--The latest Point Topic Global Broadband Report reveals that there were 678.6m subscribers worldwide at the end of 2013. The report tracks the take-up of fixed broadband services at country and technology level across the globe and the latest growth trends up to the end of Q4 2013.

Worldwide Home Network Penetration Expected to Pass 33% of Households by 2018

Scottsdale, Ariz., April 10, 2014--Worldwide home network penetration is expected to climb from 24.8% in 2013 to 33.2% by 2018.Growth is driven by the continued spread of broadband services and demand for multiscreen video services.What is seen as commonplace in mature markets, including server provided broadband routers with integrated Wi-Fi access points and leveraging fixed broadband connections to offload expensive mobile data packages while consuming large amounts of content, is slower to move to emerging markets.In some cases, this is driven primarily by low service ARPU while in others it is simply limited fixed broadband infrastructure.

New Research Reveals Broadband in Rural Areas is Still not up to Scratch

London, UK, April 9, 2014-- Nearly 50 per cent of people experience problems with their Internet at least once a day, according to a survey  by Mole Valley Farmers, in conjunction with Europasat, and sent to customers of the organisation which mostly serves farmers and rural dwellers.in the United Kingdom.

40 Million New Broadband Subscribers and 14.1% Growth in IPTV Mark a Year of Steady Growth

Berlin, Germany, April 9, 2014 – Year-end figures for broadband and IPTV, published today by the Broadband Forum, show a slowing but steady growth in broadband subscribers with some significant trends in technology and regional growth in new markets. The figures, prepared by Point Topic, highlight the addition of over 40 million new users world-wide, an annual increase of 6.15%, bringing the global total up to 678,455,893.

HEVC Encoders for Satellite Primary Distribution Will Prop Market Up

Richmond, Va., April 2, 2014--Primary distribution encoders are used to deliver linear TV signals to the facilities of those who will be redistributing the signals to consumers. The signals may be encoded using the older MPEG-2 or newer H.264 compression schemes. In the future, SNL Kagain  >expects programmers will use the latest HEVC compression scheme to deliver both Ultra HD and HD signals.

DTT Driving Digital TV in Latin America

London, UK, April 2, 2014--Digital TV is finally taking off in Latin America – from only 18.1% penetration of TV households at end-2010 to just over the halfway mark by end-2014 and onto 94.5% by 2020, according to a new report from Digital TV Research. To put it  another way, 132 million digital TV households (in the 19 countries covered in the  Digital TV Latin America report) will be added between 2010 and 2020 to take  the total to 157 million. DTT will provide half of the additional digital TV homes to  be added between 2010 and 2020.