Market Trends

Addison, Tex., March 24, 2020--New consumer research from Parks Associates finds that more than three-fourths of US broadband households report it would be difficult for them to do without broadband service, a finding likely to increase following the widespread COVID-19 outbreak. 360 View: Broadband Services in the US reports that 60% of households would cancel their pay-TV subscription before canceling their broadband service.

London, UK, March 20, 2020-The Asia Pacific Pay TV sector is the most vibrant in the world, with subscribers up by 45 million and revenues up by US$ 1.40 billion over the next five years according to Digital TV Research. Pay TV penetration will stay at around 69%.

London, UK, March 16, 2020--Latin America will have 81 million SVOD subscriptions by 2025; almost double the 42 million recorded at end-2019 according to Digital TV Research. This growth comes despite the recession affecting most countries in the region. 

Paris, France, March 10,  2020–In its latest research titled, “High Throughput Satellites: Vertical Market Analysis & Forecasts,” Euroconsult projects that High Throughput Satellite (HTS) revenue will reach $15 billion by 2028 with aggregate capacity leasing revenue over the 10 year period reaching $85 billion by 2028. Demand will be driven by nine vertical markets for a 26 percent annual growth rate over the ten-year period covered in the report. Supply is expected to grow by 12 times between 2019 and 2024.

Addison, Tex., March 10, 2020-- International research firm Parks Associates finds the churn rate among all OTT services was 35% in 2019, an increase of 25% from 2018.  The firm will examine strategies for OTT services to counter churn and attract new viewers during the complimentary webcast “Driving Engagement and Reducing Churn in OTT,” cohosted with Swrve on Tuesday, March 17, 1 p.m. CT.

Cambridge, Mass., March 3, 2020 – NSR’s latest report, Satellite Capacity Pricing Index, 6^th Edition (2020) finds capacity pricing declines decelerating in 2020, with the global mean price index declining by ~13% in Q1 2020, in contrast to ~17% in Q1 2019. This decline slows further in 2020, with signs of stabilization across some regions, bands, and applications to come by 2021 in advance of large waves of both GEO and Non-GEO capacity entering the market.

London, UK, February 28, 2020--Pay TV revenues in Canada and the US peaked in 2015 at US $112 billion. Digital TV Research forecasts that revenues will fall by US$ 50 billion to US$ 62 billion in 2025. 

MarketBrief Report on Satellite Network Management sponsored by G&S SatCom

A summary of the innovative trends an opportunities in the satellite network management market. 

To read or download this report click here.

Boston, Mass., February 18, 2020–As recently as the mid-2000s, the concept of a connected car was limited to maps and music. Now, as we begin a new decade, the market for hardware and software systems inside these connected vehicles is expected to reach $12.7 billion by 2030, according to a new report from Lux Research.  

Hampshire, UK: February 18, 2020--A new study from Juniper Research found that the total number of 5G connections will reach 1.5 billion globally by 2025, rising from only 5 million in 2019. This is an annual average growth of 150% over the next 6 years.