Market Trends

Barcelona, Spain, April 24, 2025--NPAW has released its full 2024 State of the Video Industry Report  where among its findings sow that global Video on Demand (VOD)  engagement dropped after a strong H1 Q4 did improve compared to Q3. Slightly lower engagement vs 2023 with viewers watching less titles and for a shorter time.

Bristol, UK, April 16, 2025 --Rethink TV, from Rethink Technology Research, has published its latest report, "Set Top Operating Systems Forecast 2025-2030". While the golden age of the set top is over and the industry is in managed decline, device shipments are holding up better than expected and the battle over their software foundations has intensified, accordign to the report.

Paris, France, April 11, 2025–SSpace consulting and market intelligence firm Novaspace, has unveiled a new offering: the Space Situational and Domain Awareness Market Intelligence Report.  

MarketBrief Report on the Military Satellite Market sponsored by Orbital Connect

Featuring:

Trends on the Military Satellite Market by Elisabeth Tweedie

Interview with Orbital Connect Co-Founders Krasimir Terziev and Bobby Kirchev

To read or download the pdf of full report click here.

Paris, France,  April 3, 2025–Space consulting and market intelligence firm Novaspace has unveiled a new offering: the Major Space Programs Tracker. This report debuts with a spotlight on a defining trend across the global space industry—an accelerating shift toward iterative tranche—and layer-based satellite deployment strategies.  

By Robert Bell

New York City, NY, April 2, 2025 - We all know the story. The days when broadcast TV is delivered by satellite are numbered. Pay-TV households in the US declined 31 percent, from 84 million in 2019 to 58 million by the end of 2023, according to Statista. While the decline was offset by growth in the Asia-Pacific and EMEA, Ampere Analysis predicts that this situation will change, as the industry experiences the first-ever annual decline in global pay TV penetration.

By Elizabeth Tweenie

Los Angeles, Calif., April 2, 2025 - Defense and government have always been significant markets for the satellite industry, and if anything, that significance is increasing.  In the US in particular, this is partially due to the increasingly close cooperation and integration of commercial players into the Department of Defense (DoD) strategy.  In addition, in response to current geopolitical tensions and events around the world, globally, defense spending is on the rise.  At the same time, more regions and nations are prioritizing independent defense strategies, rather than rely on cooperation with others.  With the current US administration’s focus on an “America First” policy, this trend is likely to continue and probably accelerate.  

Gloucester, UK, March 18, 2025 - Over eight in 10 (82 per cent) believe organisations are not investing enough in cybersecurity, particularly when it comes to protecting critical national infrastructure (CNI) according to data released today by Ground Control.

London, UK, March 18, 2025--The global Internet of Things (IoT) market is poised to grow at a compound annual growth rate (CAGR) of 13.5% from $959.6 billion in 2023 to US$ 1.8 trillion in revenue in 2028. This growth is driven by the rise of enterprise applications, enhanced by technologies like 5G and AI. While IoT presents significant opportunities, challenges such as security concerns and fragmented standards must be addressed to ensure its widespread adoption and success, says GlobalData, a leading data and analytics company.

by ElizabethTweedie

Los Angeles, Calif. March 4, 2025 - The satellite market is one that constantly continues to change and evolve as new technologies emerge, price points change, new markets open up and new alliances are struck.  However, there is another independent variable that at times, and this is one of those times, can have a dramatic effect on the overall market; and that is geopolitical tensions.