Market Trends

Scottsdale, Ariz., June 17, 2013--Multimedia Research Group (MRG) believes that the growth of TV multi-taskers, defined as people who are using a second screen device to view or control content related to what they are watching on the big screen (TV), will be the primary users of personal program guides, and will spur continued use and development of recommendation engines. Research data confirms that there are approximately 36 million mobile device owners (14% of US 13+ adults) that use their smartphones and/or tablets in association with TV programs they are currently watching. This TV multi-tasking behavior is expected to grow to 114 million (54% of 13+ adults) users in the US by 2017.

London, UK, June 12, 2013--Global pay TV households will reach nearly 1 billion by 2018, up from 772 million  in 2012 and 814 million in 2013. According to the Digital TV World Household  Forecasts report, the Asia Pacific region will contribute 59% (587 million) of the  global total by 2018.

Toronto, Canada, June 10, 2013-- QuickPlay Mediatoday revealed the results of a survey focused on mobile TV and video viewing habits as well as ad tolerance in the United States, Canada and the United Kingdom. The survey results reveal insights about ad tolerance across streaming devices, the popularity of Live TV, video on demand (VOD) and the factors that motivate users to pay for premium services.

Port Washington, New York, June 6, 2013--By 2015 there will be an estimated 119 million connected devices, including the TV, delivering broadband Internet to TVs in U.S. homes, a 51 percent increase from the 78.5 million currently Internet connected today, according to a new report from global information company, The NPD Group.

Scottsdale, Ariz., June 4, 2013--Global mobile data traffic expanded at 69% in 2012 and is anticipated to grow at 72% in 2013 to reach 23,000 Peta Bytes, according to ABI Research. By 2018 total mobile data traffic will likely eclipse 131,000 Peta Bytes.

London, UK,  June 3, 2013--Point Topic has published its latest set of 5-year worldwide broadband subscriber number forecasts. It predicts there will be 940 million fixed broadband subscribers across the globe by the end of 2018.

Scottsdale, Ariz.,  May 24, 2013-Fueled by demand in emerging markets, worldwide pay-TV subscriber households grew by an impressive 8% in 2012. MRG research highlights that the market growth was significantly influenced by the type of pay-TV services available (cable TV, satellite TV, or IPTV) in each country or geographic region, and by the overall competitive environment for pay-TV services. Current trends that are shaping the pay-TV market include:

Singapore, May 24, 2013--InMobi, the  largest independent mobile advertising network, today unveiled its first global report into multi-screen viewing behavior.  The study surveyed 15,000 mobile web users across 14 markets and provides marketers with valuable insight into the ways in which consumers engage with content across multiple screens. The report uncovers that mobile now ranks first in media consumption among mobile web users, who now consume 108 minutes of the average seven hours of media consumed per day via their mobile device.

Hampshire, UK, May 16, 2013--A new report from Juniper Research has found that by 2017, 2 billion mobile and tablet users will watch TV and video on their devices. This is attributed to the growing popularity of short and easily shared video clips, and the increased global uptake of connected devices with faster processors and better displays.

Dallas, Tex., May 15, 2013--Parks Associates today announced new research showing 26% of U.S. broadband households own a smart TV and 46% own at least one set-top box. Furthermore, 63% of smart TV owners connect the set to the Internet, and 79% of these owners use the TV to watch premium online video on a monthly basis.